PvP was "dead" for all the people that refused to try it, usually under word-of-mouth falsehoods and general dissuasion (i.e. "lol there's PvP in this game?", "PvP is full of toxic elitist jerks", "there's too many buttons", etc.). I played and enjoyed it with MANY people well before Garo.

You also fail to realize Wolf Marks are only easier to cap now that you get 1000/500/250 per win, as opposed to the much lower amounts given before. And "for glamour purposes" is a flat argument to make as - again, before when you REALLY had to PvP a lot to afford items - few people who simply wanted a glamour item were going to stick around long enough to farm up 12,500 wolf marks for a body piece (as opposed to the now 4000 they cost. That's 4 first place wins. 2 if you do Frontline Roulettes). Not to mention, if they get rid of it, it's hardly a loss. Non-PvPers obviously won't miss it, and long-time PvPers just let them pile up. PvP gear often came far and few between anyways. Before 3.5, the last time there was any new gear was in 3.25. If you want to try and argue the point of "get rid of ALL rewards then!", use a stronger argument than Wolf Marks.

And lastly, don't try to tell me of all people that the rewards are the reason for functional queues. Those of us who've been doing it for a long time, those of us who knew that GC imbalances were a large reason for lengthy queues, know that it was Frontline Freelancer - GC restriction bypass - that improved the queues. . . like we said it would for 2 years. If out of 72 people in queue, 40 were Mael, 20 were Flames, and 12 were Adders, you weren't getting a match any time soon. Now that it doesn't matter which GC you belong to, as long as 72 people queue (hell, even if just 24 queue), you're in.