Here's the thing..
When you play a WoW-like MMO, level progression is always the same.
1. Go to Quest Hub
2. Obtain all Quest in the Area
3. Leave Quest Hub
4. Complete simple Quest Objectives listed above
5. Return to Quest Hub
6. Move to Next Quest Hub
This is mindless, repetitive and boring. Worse than that though, it makes people not want to read the Quests. They serve no purpose but XP. This severely degrades the enjoyability of the game. You might as well be doing an FFXI Party grind. At least in a party grind, your not alone.
The fix, is very simple.
1. Go to NPC Hub
2. Select One Quest
3. Proceed to Location
4. Complete simple Quest Objective
5. Something Dangerous happens
6. Quest Objective - Run for your life
7. Get Saved by something
8. Examine the Previous Danger
9. Get call on your Linkshell from Quest Giver
10. Investigate what caused the danger
11. Get lead to some cool location like a dungeon
12. Unlocks a new area
13. Complete a starter objective in the dungeon
14. Bring your Findings to the NPC
The Quests demonstrated in the Alpha video are the painfully boring cookie cutter WoW-Clone Quests that have destroyed this Genre by turning MMOs in to Single Player games. By simply adding plot twists and adding additional objectives to quests, you remove the boring NPC > Kill > NPC and create a Miniature story progression. Players will become immersed in the world and pushed to explore if the quest spontaneously pushes them away from their original destination and grouping will be Promoted by guiding players to group combat zones or boss fights.
NPC > Kill > NPC is the reason every WoW-Clone has failed to hold the attention of Modern Players.