Thinking about a Lifeless world i tend not to think about static npcs and more about empty zones. I personally hope they bring the world to life with a ton of open world contents rather than instance everything.

Someone here said the wrld was just a lobby or waiting room for your instance and for the most part thats been true all through 1.0

I'd like to see a bunch of people engaged in an epic battle with some big dragon or gigas as I randomly choco past, or stumble upon a group of adventurers in the midst off their final af fights.

to me thats the sort of thing that brings the world to life. so hoping to see a ton of open world contents and make the world more than just a waiting room