Take it easy on the Nerfing :/

[Nalien]

You must be new to MMOs.

They are called time sinks. They are quite common.

Sure. A good time sink doesn't put its players to sleep with how mindlessly simplistic it is, though. People actually tend to praise those kinds of time sinks, rather than writing them off as another waste of time. Suppose it's too much to ask to have anything engaging on the trek to endgame these days, though.