I think WoW technically has a lot of content for the sake of retention. Especially for the hardcore raider, but also for the casual player.

Only one problem, the fun wears out very quickly. As much as I love the activities in that game, I'm actually starting to feel burned out even when I just log in for a few hours. A lot of the stuff just feels pointless, especially for a casual like me who's endgame is just getting to LFR.

Actually started to go back and just do art now, since Im currently just focusing on upgrading my 3 character's ilvs in FFXIV to a personal arbitrary number (ilv.625 to be specific).

I feel that people who complain about lack of retention in MMOs, are:

A. Have waaay too much time on their hands

B. Have a hard time seeking something else to do which is sad.

I think I'm actually gonna lean back on my previous statements about the lack of meaningful retention content this game lacks. Sure we want activities, but I think in this day and age where we're ALL adults hopefully, with jobs, responsibilities and the fact that there's just so many other games out there to play....I think the old school thought of sticking to just one game and demanding it retains you is pretty much a terrible thing at the end of the day. I'm saying this because I'm actually starting to feel it, and I know I'm not the only one, nor was I ever the first one. Its easy to forget the lessons we learned from past MMOs when you have it so gosh dang easy with a game that has a short and clear "end" to its content.