The virtual currency "Moogle Coins" in the FFXIV Companion app must be removed

[aesteval]

... no. Just, no. The only reason you put a payment system in is if you want people to pay you.

If they wanted players to use it less, they'd just put limits on it. They want money, full stop.

Well then let's take a look at their budget projections for what they expect to bring in via the system. That should tell us everything. I'd expect that if they actually expected to make anything from it then they would add it to a more compelling feature than something that anyone with any reasonable value of cash would respond to with "yeah, I'm not paying cash for that."

As I originally said: I will wait and see and for the time being give them the benefit of the doubt regarding market transactions. From a design perspective you have two interests going on: 1) giving players choices to do what they want, 2) encourage those choices to be responsible in those choices to not let markets get out of hand. Microtransactions in this limited case allows for both.

Now excuse me, but I need to return to being salty about the subscription features.