I don't even mind grinding! I'd grind the tomes out all day honestly. The caps are the part that bug me. I understand that they do it because it prevents people from gearing up too quickly and beating their new content too quickly, and then unsubbing, but it just feels kinda smarmy.
I'm not one of those people who's going to unsub for 3 months once I have my job geared and have beaten alex, personally I don't think you should design your game around those people but I'm not in charge.