The Image of FFXIV

[Jojoya]

Need to remember these guides are being released in multiple languages. They're going to develop them in a style that resonations with their JP audience (which may also resonate with international players who enjoy anime). It's the dialogue localization that differs.

I have to admit that the dialog doesn't click with me as an older person but I don't know what age audience they're trying to target or if that's representative of the majority denographic for new players. On the other hand, it also doesn't really bug me since I don't expect them to be designing promotional material for those close to my age.

Or it could be they're assuming older players have prior MMO experience and are unlikely to watch the guide, that only younger players would. After all, it's not promotional material intended to generate direct sales. It's promotional material directed at those who have already installed the game and want to start playing.

What would be more useful to SE than feedback from us jaded game veterans is feedback from those new to the game or who are considering getting it. That would help them determine if they're hitting the mark for the intended audience.

It's weird there is a UK version and USA version that are exactly the same. Are USA people that offended to click on a video with a UK flag?

Each version displays the rating system relevant to the region (ESRB for US, PEGI for UK). Just about everything that SE releases in multiple languages will end up with both US and UK versions as a result.