Why telling people to unsub is a horrible defense of the game.

[Kaurhz]

I have never seen a leader of a product/business openly say "Please spend your money on our competitors" Sure it makes him sound nice, but that is a poor attitude to have if you're trying to put a product out.

Imagine if Sony flat out said "Just go buy Xbox, it's cool".

No he said it is unhealthy to force yourself to try and play or be invested in a video game.

海外ゲーマー
ミスター吉田、俺は『FFXIV』が大好きなんだ。でも、ずっとプレイし続けるのが辛くなってしまって、いまはゲームを休んでいるんだ。すまない。何かずっとゲームを続けるためのコツや、モチベーションがあれば教えてくれないか？
"Hey YoshiP, I love FFXIV, but it's hard to keep playing your game (because of the lack of content) and now I'm taking a break here. Sorry for asking this but is there a way or a reason to keep playing? or anything that can you teach me how to keep my motivation for playing your game?" - A player asking Yoshida during Gamescom

Yoshida's answer
無理して毎日やらなくていいよ。ゲームなんだし、辛いならやめればいい。むしろ、いまはたくさんゲームが発売されるから、ひとつに絞るのはストレスだよ。だから、メジャーパッチがでたら一気にプレイして、飽きる前にパッとやめて。ほかのゲームをやればいいよ。またメジャーがでたら戻ってくる。僕はそれがいちばんうれしいし、結果、それがいちばん長くゲームをプレイするコツだと思う。
Yoshida "It's alright not to play it everyday. Since it's just a game, you can stop forcing yourself if it's hard on you to keep that up. Rather, it'll just pile up unnecessary stress if you limit yourself into playing just that one game since there are so many other games out there. So, do come back and play it to your heart's content when the major patch kicks in, then stop it to play other games before you got burnt out, and then come back for another major patch. This will actually make me happier, and in the end, I think this is the best solution I can answer for keeping your motivation up for the game."

I swear this extract has been abused and misconstrued so much that it's a far cry from what he's actually stated. What else is he going to say? Go hunt for achievements, go try fishing log, go collect all the relics? People have different tastes and goals in a game so it is pointless and unhealthy to expect someone to force themselves to play your game. Different folks have different strokes, and other games do certain things much better or can act as a substitute in a content lul.