You cannot foresee whether an item in the cash shop is going to turn a profit or not. The cost of creating these items, without a doubt, is funded by the revenue from other sources. Employees don't work for free on the hopes that their item will sell enough for them to get a paycheck from it.

However I'm sure there's no doubt at all that an item like this will profit, because there are people out there willing to pay absurd prices for exclusivity.

Quote Originally Posted by Belhi View Post
Basically by your logic our game is being payed for by players of every other SE game out there which would mean we are getting more than our sub pays for.
You are perfectly correct. How do you think FFXIV 2.0 even got funded? The money certainly didn't come from 1.0. I fail to see your logic in that we are "getting more than we pay for" when we literally pay hundreds of dollars to play this game long term.