Quote Originally Posted by Lux_Rayna View Post
Current subs is a meaningless valuation metric, as it goes up or down month to month. Sales is what shows up in Earnings reports, and is where most of the $$ comes from. Subs is how you pad slow or declining sales.
....just no. For MMO's, subscriber numbers are very, VERY important. If you sell 4 million copies 2 years ago.....but only 5,000 are actually still paying......is the game still profitable? No, it's not. MMO developers make their profits off subscriptions, not initial copies sold. Those copies sold off set the original dev costs. Future content is paid for by subscriptions. You know what else is paid for by subscriptions? Profits.