I never really played WoW that much. But didn't they start losing subscribers after they made everything more accessible to everyone? I.e. During Wotlk.They should take it from Blizzard who's said that this isn't a sustainable business model. When you alienate all but 5-10% of the player population from experiencing new content by making it inaccessible, you're not only wasting resources as a company, but potentially losing subscribers who feel like they aren't getting anywhere.
Yes and no. They plateaued during WotLK. They've also been around for about 10 years and when they're still nearly 8 million strong, it's very much healthy. Their approach to content now is more or less of an Easy(Raid Finder) Medium(Standard Raid) and Hard(Hardmode Raid) for those that play. Of course Hardmode players get the highest item level loot and deservedly so but at least those that are less skilled at the game can still run the content and get some sort of reward for doing it. Cater to all. Let the pros brag about their hard earned accomplishments and let the less skilled enjoy the game at their own level without roadblocking. Win win for everyone.
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