Quote Originally Posted by Soukyuu View Post
I don't see why there is a need for a proactive party search. That would mean the content finder isn't doing it's job. As for LS/FC, it's a matter of opinion. Some prefer shouting for random people, some invite people after they got to know them a bit. Trading... there are market wards/AH for that. If people want the item, they will go there, shouting doesn't magically make someone want your stuff.
Because with a proactive search you can potentially target people who aren't actively using these other systems but would still like to do whatever it is that you're searching about. There are numerous times in WOW where I've join people on group quests, raids, PVP, and whatever else because someone asked about it in zone or global chat. It's also used to set up "pre-made" battleground and dungeon groups, instead of relying on randoms from the cross realm dungeon/raid/PVP finder.

And it also has invaluable use for people who don't know what to do in a game, because they can just ask zone/global chat about something, and get an answer right away, instead of having to dig through fansite guides or wait on forum posts.

Let me ask you this, why are you so against a feature that is optional?