Why do casual players seem entitled to cosmetic items added in game?

[BigCheez]

This thread reads like a thinly veiled attempt to call other people entitled rather than genuinely asking a question.

But the question is "why are some of you so entitled?".

It's a videogame. You're buying the content. You aren't directly buying all of the possible rewards.

When devs try to people please by making everything for everyone, they end up making too many compromises and making everything for no one. If you want the rewards, do the content that offers the rewards. If you don't want to do the content, you don't get the rewards. In this case, the marketboard is an alternate avenue to the rewards for people who don't want to do the content so I really don't understand what the fuss is about.