This game lacks a good villain

[Cabalabob]

Does anyone else find it funny the OP is saying they are memorable then spells Kefka wrong? Lol

I think there are some decent villains in ffxiv, Nael van darnus from 1.0 and the meteor project to wipe out Eorzea, Gaius the main villain of 2.0 he wants to take over Eorzea with the ultima weapon. We have the Ascians a villain throughout 2.0 and 3.0 who want to awaken their God. We have Ice heart, a semi-villain turned friend using summoning to bring about the end of the dragonsong war. We have some major enemies that have popped up, warriors of darkness, Nidhogg, King Thordan, the warring triad, the beast tribes and their primals.

We may not have some super villain like sephiroth or kefka but that doesn't really work in a constantly evolving game. Closest thing would be the Ascians for now as they are our primary enemy that we are trying to stop and the ones causing all the problems we face like teaching everyone and their mother how to summon a primal. As for some kind of rival character, I think Gaius fills that spot just fine or the warrior of darkness, I could see them appearing in dissidia.