Jeebus the red script grind is real.

[Rin_Kuroi]

I would argue the fun part is completing the story campaign. the endgame is to keep people playing past the initial 50 hour campaign. The whole point is to offer good items and make them hard to get. If they give you all the crafting items super easy, then what do you do? If your goal is to not have to play the game anymore you can do that right now, and come back next patch/expansion.

You just don't need this kind of grind to keep people logging in every day between patches.