being new and @ level 50 is killing my interest

[DacienSanderon]

But it clearly calls it a bundle and indicates that you're buying both the base game (FFXIV:ARR) and the Heavensward expansion. Or if you buy the Heavensward expansion by itself, it clearly states that the expansion requires you to also have the base game. Either way makes it clearly obvious that the ARR part comes first.

Yes, so any normal person in a normal MMO would think they'd be leveling through the ARR part of the game then enjoying the content the expansion has to offer. What the website should say is this:

WARNING: YOU WILL NOT BE ABLE TO PARTICIPATE IN ANY EXPANSION CONTENT UNTIL YOU HAVE COMPLETED ALL OF THE ARR CONTENT, WHICH MAY TAKE SEVERAL MONTHS.