It's a proper pain in the old backside. I pre-ordered my CE with a heavy grimace this morning. I'm with the majority that the pricing is most definitely one of the most bizarre purchasing encounters I've ever been through (even with the VAT it just didn't compute in my noggin' as to why it costs so much).

Also accept I'm part of the problem by being prepared to part with the money for it! The fanboy in me just empties my pockets forever more...