I honestly don't see the game retaining many subs with all these questionable decisions.

- YoshiP mentions they are going to have FFXIV up on Steam
What happened to putting the game on Steam being too expensive? I guess they need to attract new subscribers in any way they can. If they already went back on such a big decision then the game going F2P instead of plainly shutting down won't be unexpected at all. Of course you'll then see people saying how F2P is good for the game, etc.