This is not end game, 50 is no where close to end game, this is just the beginning so of course it is easy. Ultimately this is for the newer players to catch up to all of the 1.0 players and to have everyone on a "close to even playing field" skill wise and gear wise when they do raise the level cap and implement the challenging dungeons that will happen with it as well. I agree it is easy, but it is easy for that reason and probably some others, but that is more than likely its true core reason.