Quote Originally Posted by Colino View Post
The armory system has always been the most appealing feature to me. Not to mention it is the most exciting thing about the game for people who don't play it, every time I describe it to a friend they are instantly interested in the game because it's just so different from every other mmo.
Was actually talking to some friends about this yesterday. They'd not paid much attention to the FF MMOs, pretty much of the opinion that because WoW is so successful, it must mean the other (fantasy) MMOs aren't worth playing. I was talking about something to them and the fact of playing all jobs on one character (in XI) dropped into the conversation. The conversation was stopped as together they expressed their disbelief that a single character could level all 22 jobs. It was a real pull for them. We went inside and they signed up for the FFXIV Beta straight away.

With the other MMO I play a lot of, I have at least one character of each class levelled on my account, but there's only one for which I've taken the time to complete every single quest and achievement. I prefer the way FF is one character by a very long way.