"Hey guys we appreciate you legacy players who have supported the game for the last 2 years and as a show of our appreciation we'd like to give you another chocobo and a discount and the ability to play this one-time content. The small print though is that we're going to make your social history and friendships become totally insignificant by segregating the playerbase and you will need to find new friends with our new resolute plan to get people to stop whining about dying on Ifrit, even though we already fixed animation lock, the number one issue besides stupidity that was causing people to wipe."