I think is a little premature to call a game with a 1million plus subscribers an utter Failure. Does the game has glaring flaws and problems ? Sure! Does the game lack end game content ? Sure! Does the game lack pvp balance ? Sure! Does the game lacks challenge for hardcore players ? Sure!

Bioware's problem has been what every single MMO developer has missed since wow hit the market, wow dint just take X or Y idea from EQ and improve on it, they had also tripled the amount of content available from the get go, the game released with over 15 istances, all very distinctive from the other, some short, some long, some even raid worthy, and it had end Game. This newer games, have just enough content to get you from 1 to cap and then sit around asking yourself WTF NOW ?

It is the same with Swotor, and it was the same with FFXIV(Tho to a more glaring fault), i dont think SE needs to learn or pay attention from anybody, they have made the same exact mistake bioware did, they need to focus on how to right them with 2.0, not 3.0