Yoshi-P: Flippant dismissal of player criticism is a poor look for a lead developer.

[Shuuli]

You might wanna take a break from the game for awhile for your own health. If you're down to trying to correct how a grown adult talks you've strongly misunderstood your position as a customer.

I worked for many corporations before and need to be in close relationships with mangement because I did ERM. At most corporations it is mandatory to have a "dedicated spokes person" who is chosen to speak for and on behalf of the company. There is a literal agreement that these people must sign that they will approach public audiences in a way that will not tarnish or diminish the reputation and thereof the sales possibilities in any manner. Now, because of his position Yoshi P might have something different to this, but to say that customers cannot influence how a grown up adult (that represents a corporation) is just wrong. IF you work at a bank and you are a manager and you see that one of your colleague approaches customers in a way that will send mixed feelings, you can literally fire them based on that. I worked for a bank as well and this was very common. If you cannot "speak well" -so to speak, - in stressful situation, then you are going to lose customers, therefore profit.

PR is very important for companies and reputation is one of the main risks many companies focus on. Especially in today's world where there is an instant flow of information and bad news usually make bigger headlines than good news.

[Deveryn]

I worked for many corporations before and need to be in close relationships with mangement because I did ERM. At most corporations it is mandatory to have a "dedicated spokes person" who is chosen to speak for and on behalf of the company. There is a literal agreement that these people must sign that they will approach public audiences in a way that will not tarnish or diminish the reputation and thereof the sales possibilities in any manner. Now, because of his position Yoshi P might have something different to this, but to say that customers cannot influence how a grown up adult (that represents a corporation) is just wrong. IF you work at a bank and you are a manager and you see that one of your colleague approaches customers in a way that will send mixed feelings, you can literally fire them based on that. I worked for a bank as well and this was very common. If you cannot "speak well" -so to speak, - in stressful situation, then you are going to lose customers, therefore profit.

PR is very important for companies and reputation is one of the main risks many companies focus on. Especially in today's world where there is an instant flow of information and bad news usually make bigger headlines than good news.

The live letter itself is very much an informal event. It always has been. I'm sure they're very serious and all business the rest of the time. The LL is a time to relax and loosen up. Yoshida-san is a fellow player talking to other players about what's coming up next. A little joke here and there doesn't seem out of bounds, considering the comments that likely show up in that ongoing flood.

They don't have to do all this. They could just have a letter and a slideshow and a very inhuman feel to the whole thing. Is that what you'd like to see? Maybe he should stop chatting with content makers when an expansion is coming up. I imagine the commentary on the forums would be even worse.

[Raven2014]

I worked for many corporations before and need to be in close relationships with mangement because I did ERM. At most corporations it is mandatory to have a "dedicated spokes person" who is chosen to speak for and on behalf of the company. There is a literal agreement that these people must sign that they will approach public audiences in a way that will not tarnish or diminish the reputation and thereof the sales possibilities in any manner. Now, because of his position Yoshi P might have something different to this, but to say that customers cannot influence how a grown up adult (that represents a corporation) is just wrong. IF you work at a bank and you are a manager and you see that one of your colleague approaches customers in a way that will send mixed feelings, you can literally fire them based on that. I worked for a bank as well and this was very common. If you cannot "speak well" -so to speak, - in stressful situation, then you are going to lose customers, therefore profit.

PR is very important for companies and reputation is one of the main risks many companies focus on. Especially in today's world where there is an instant flow of information and bad news usually make bigger headlines than good news.

So here we have a tradition where the top designers of the game sit down to have a fun, organic, and holistic talk with the community before each major patch ... and you're making a case for it should be another pointless, soulless, scripted by lawyers event? The kind companies like EA or Activision do?

Hell, I thought people hate PR/Corporate talk, or is that just me? Between this and the way the community jumped at him for his opinion on NFT, people just want to nitpick what they don't want to hear. Well, if your goal is to eventually make the communication between the dev and players strictly become a list of bulletin point written in standard PR language with a triple checker from corporate lawyers, I say keep going because the community is doing a fantastic job of making that happens.

[Shuuli]

So here we have a tradition where the top designers of the game sit down to have a fun, organic, and holistic talk with the community before each major patch ... and you're making a case for it should be another pointless, soulless, scripted by lawyers event? The kind companies like EA or Activision do?

Hell, I thought people hate PR/Corporate talk, or is that just me? Between this and the way the community jumped at him for his opinion on NFT, people just want to nitpick what they don't want to hear. Well, if your goal is to eventually make the communication between the dev and players strictly become a list of bulletin point written in standard PR language with a triple checker from corporate lawyers, I say keep going because the community is doing a fantastic job of making that happens.

The live letter itself is very much an informal event. It always has been. I'm sure they're very serious and all business the rest of the time. The LL is a time to relax and loosen up. Yoshida-san is a fellow player talking to other players about what's coming up next. A little joke here and there doesn't seem out of bounds, considering the comments that likely show up in that ongoing flood.

They don't have to do all this. They could just have a letter and a slideshow and a very inhuman feel to the whole thing. Is that what you'd like to see? Maybe he should stop chatting with content makers when an expansion is coming up. I imagine the commentary on the forums would be even worse.

No, don't misunderstand, I do not really mind what Yoshida is saying. I was just replying to the Floortank (before anything, its their actual gamer name) that this is how companies work. And regardless if you "feel" that this is just a "freeform" event or not, it is by an employee, under the logo of the company... so it is going to be considered as official PR to the company.
When you join a company even if you are a little nobody, you will need to sign an agreement that you will not belittle the company publicly. You may feel that because it is "gaming" it works different but I can 100% assure you that leadership wants to gain sales and profit and anything that will be in the way of this will be harshly treated.

So again, I have nothing against Yoshi P, I am just saying what the guy was saying was very unrealistic in 2022 with the internet and social media.

[Raven2014]

So again, I have nothing against Yoshi P, I am just saying what the guy was saying was very unrealistic in 2022 with the internet and social media.

Screw the 2022 internet and social media standard then. It's like saying they're the source of our ill but we have to obligate to it. Just like if someone like the OP wants to make a silly complain, doesn't mean the complain is valid.

[Valkyrie_Lenneth]

Screw the 2022 internet and social media standard then. It's like saying they're the source of our ill but we have to obligate to it. Just like if someone like the OP wants to make a silly complain, doesn't mean the complain is valid.

Social media is 100% going to be the downfall of civilization.

[Raoabolic]

Screw the 2022 internet and social media standard then. It's like saying they're the source of our ill but we have to obligate to it. Just like if someone like the OP wants to make a silly complain, doesn't mean the complain is valid.

Why start with 2022 internet? Screw 2012 internet and social media. Who am I kidding, the eternal September has taken us and all we did was clap...