What's the point with that quite lackluster story in Endwalker?

[YukikoKurosawa]

The Heavensward team managed to make an otherwise generic elf kingdom incredibly deep and rich with culture and storytelling - the current team would cheapen the Void and reduce it to a mere joke because they can’t go 2 hours without pausing for a slice of life scene to “lighten the mood” because their intended audience seemingly can’t go too long in a serious direction without getting overwhelmed.

They will insert some new cute voidsent character and they will sell cute new merch based on it and twitter will be filled with fanart of it. It will turn out there's a whole colony of these cute little void critters and we will spend an entire zone hanging out with them and dealing with their whimsical problems before continuing the actual plot.