Lots of videos of WoW Veterans going to FFXIV, with Shadowlands sorta not meeting certain expectations in some respects, a lot of people decided to give FFXIV a try. Then there's the Endwalker expansion coming out soon, which got more people to try the game. Some places also rate FFXIV as the top MMO, so there are people who just want to try the game out to play a highly rated MMO. Couple that with Summer being a time for vacation, The Shadowbringers sale, and the Twitch promotion for the mount, which helps give a lot more exposure.

Can't wait for next year, when they get The Rising Event and realize how much care the devs put into the game, if they haven't done so yet. x)

Quote Originally Posted by Laerune View Post
Fresh blood is always good for a mmorpg. Shadowbringers was fantastic and had alot of good press and lets not forget some mmorpg lack content, so newcomers come here.

Let's show them how friendly we are.
You know it! Fresh blood for the blood lily!