Having seen the whole development history as much as possible on youtube through several documentaries and written articles and having spoken with many legacy players that sticked to the game regardless, I can just hope they will never give that brand to non 1.x players.
The amount of hope and dedication these players hat to put into the game to still just play it was huge. The nod from the devs to aknowledge people sticking to nothing but a promise that seemed so impossible is great.
As someone who doesn't have the brand, I don't want it. I did not support a game in its almost death and I would not demand the reward people got from doing so.