They need to start developing content with longevity in mind. For Yoshi to suggest that he doesn't plan to do that, but also run a sub based MMO appears contrary. A lot of people enjoy playing an MMO throughout the year without taking prolonged breaks for other titles. For people here to actually defend and suggest that people should quit is just silly. The worst offenders though and the people who spout, "Well have you gotten literally every achievement? Finished the fishing log? Touched every useless sightseeing spot?" Yes we all get it. 'Content' is subjective. That doesn't mean you need to be coy and act like you don't understand what people say when they ask for more meaningful, long term content that keeps them engaged.