I think its funny how in every genre except for MMORPGs, game designers have realized that there is such a thing as "too easy". The most successful, popular games on the market can be punishingly difficult and complex to master, and arent all that easy to learn.
However, somehow MMO designers are stuck in this rut of thinking so very very little of their playerbase, they believe anyhting beyond 1-2-3 is too hard.