Know what I hate the most about RMT spam?

[Elusana_Celah]

...

Gil buying is against terms of service. The advertisement spam from gil sellers is beyond tolerable limits and has reached harassment levels. I am sorry but I fail to see how this can be relative to real life advertising practices. We also have no control over who is buying the gil and you should understand that. It could be like 5% of my server is buying gil and that's enough to bring in a legion of bot spammers to our /tells and the other 95% of us can't do a damn thing about it.

Consumers will move away from products or services that they find annoying and annoying/intrusive advertisements will trigger this consumer reaction. We stay in FFXIV cuz we know gil buying is against terms of service and hold faith that SE will do something about it. So we complain about it here rather than just dealing with it until we've had enough and we uninstall the game and cancel our subscriptions.

Never forget the basics of advertisement: Do not annoy the consumer. Mobile apps that have an ad that pops up when you open it is fine cuz once it's open there's either no adds anymore or the adds are out of the way and we can still use the app while ignoring them. TV commercials DO annoy people and people are moving towards other forms of entertainment such as internet videos where they can avoid commercials... it's a slow transition but the transition is definitely happening. I haven't watched TV in 13 years... I used to be all into TV too but I got sick of commercials all the time. Now I only watch what I can watch without being bothered by advertisements I don't care about.

Skype added some advertisements to it but they are out of the way and I can still enjoy my chat without it bothering me. Now what if Skype advertisements were like FFXIV gil sellers? What if every 1 minute 3-5 advertisements were thrown into your conversation with the people you are talking to? And it happened all day? How long do you think that will last before people move on to a new chat service all together?

This isn't about people hating advertisement or about the effectiveness of advertising, this is about understanding good and bad forms of advertising so people can accept the advertisements as being there without feeling like the advertisement is ruining their activities and invading their lives.