Emergency maintenance for...

[Duuude007]

and apparently nothing more, which is the difference between IP at-risk companies and typical, IP secure companies.

Hey, fixed that for you.

[Roris]

Emergency money making procedures need emergency maintenances. What, you mean not enough people are buying our seasonal stuff because most existing players got them when they were free and a lot of new players don't care about cash shops? Quick, make that stuff dyeable, that will surely motivate people to buy them now.

[Magis]

Sorry mate, I think we just have different definitions of "all day".
I mean maintenance (or just really poor server stability, like during the early access to ARR) that makes quality service un-deliverable to customers for the majority of a calender day.
On occasions that WoW had this you'd see additional time added to your subscription, a la this screenshot

I know what Blizzard did, I was saying how the hell is a 1h 20m maintenance "all day"? This is what people are talking about. Unless I am misremembering FFXIV history, when has there ever been an all-day maintenance? Usually they are 4-6h most.

[Noxifer]

Unless I am misremembering FFXIV history, when has there ever been an all-day maintenance? Usually they are 4-6h most.

2.4 patch, I believe, was 24 hours (give or take time for early finish, I don't remember that bit). But yeah, you're right; most of them are a lot shorter =) Especially the non-patch maintenance times. And even when they've stated a time, more often than not it's finished ahead of schedule.
(And on that note, I fully approve of stating for example a 3 hour downtime and finishing half an hour early, than announcing a 2 hour downtime and then having to extend it by another 30 minutes. Not only does it cause less stress in employees, but the former usually results in fewer upset customers )

[Shadex]

The cash shop... is stupid

Taking down the server during prime game time so it inconveniences the customer and not the company... really stupid

Taking down the server just to add a couple items that will only benefit 2% while inconveniencing 100%... heinously stupid

Complaining about it on the forums... just as stupid because Square Enix doesn't give a _____!

[Eye_Gore]

The cash shop... is stupid

Taking down the server during prime game time so it inconveniences the customer and not the company... really stupid

Taking down the server just to add a couple items that will only benefit 2% while inconveniencing 100%... heinously stupid

Complaining about it on the forums... just as stupid because Square Enix doesn't give a _____!

I wasn't inconvenienced........ priceless

[jazo]

...this. Really? This was so important that the servers had to go down for three hours? Couldn't this have been rolled into a bigger update? Was it that high-priority?

YEEEESS more important than any engame stuff

[jazo]

Btw. Cant wait to get home after work to glamour the set I got last year for every job in one color each

[Haibel]

And yet they STILL haven't fixed the "Wait as default on controller" issue. PLEASE FIX IT SE!

Because it's a non-issue.

[Drako]

The maintenance just appeared to be a "emergency cash grab" if anything. They are like oh crap, we can slip this in there and get some extra sales on the cash shop during the event. I really don't like this situation at all. :[