If FFXIV would put in an Auction House and give players an option of buying with gil (game currency) or crysta (essentially real money obtained from SE) it would give FFXIV a revenue and also eliminate RMT activity thus freeing up a huge department of anti RMT staff. SE could sell crysta directly to the players. This would generate a cash flow for the game and help make a smooth transaction from Free to Play to Micro Transactions. SE would be able to balance it by making Rare/EX items as well as some items that can not be bought/sold via this crysta system. Some people say buying items straight from AH with crysta obtained via SE would give an unfair advantage to players with extra cash to spend on a game. Though it would require less ingame work, making money outside the game is much harder to do. I mean is it harder to mow a yard for 20 bucks or make 500k from sitting in a comfy chair and waiting for a Notorious Monster to show up on a video game?