Absence of end-game content : the downfall of every MMO.

[Nica]

And this is why no MMO has beaten that other game's sub rates to this date, almost a decade later: they don't even bother trying. There have been only a handful that came close but even they inevitably went f2p.

Obviously the size of the playerbase determines how good the game is, which is why every single game that has ever existed suck compares to Candy Crush Saga.

Also, McDonald really make the best food in the world, their sales number proves it!

/facepalm