Final Fantasy XIV article in MCV

[Babydoll]

Word of mouth has little impact? Tell that to the guy who made the DayZ mod and now has 1 million players they are scrambling to accommodate.

While word of mouth is not horrible...having TV advertisements, billboards, internet ads all helps. I don't know who DayZ mod is also...and I spend quite a lot of time on the computer...well not as much as I used to but still lol. That is the first time I have heard of it.

I see your point...but every little bit helps. Again, its not my company, its theirs...I personally don't care what they do but if I was trying to advertise something I would try to appeal to as many people as possible. Remember the wow commercials? Nearly everyone knows about that game..even my mom lol she used to laugh at the Mr T one.

Even my nephew who is huge into gaming like me barely knows anything about XIV, but he is interested in it. Trust me, they would reach a LOT more people if they advertised with the TV and ads elsewhere besides word of mouth. I can't picture someone saying "TV ads!? That would only make the situation worse! I don't want TV ads, then less people might know about it!" Just does not make sense to me.

Also yes Arcell, I imagine they have this planned for closer to its release, probably starting in the fall SE though...has been kind of strange with advertising since FF7. FF7 was, imo the last game they advertised properly. Now I just feel like I don't care anymore...if they want to keep making the same mistakes of not advertising that is fine, I'll still play the game, etc lol.

[Krausus]

While word of mouth is not horrible...having TV advertisements, billboards, internet ads all helps. I don't know who DayZ mod is also...and I spend quite a lot of time on the computer...well not as much as I used to but still lol. That is the first time I have heard of it.

I see your point...but every little bit helps. Again, its not my company, its theirs...I personally don't care what they do but if I was trying to advertise something I would try to appeal to as many people as possible. Remember the wow commercials? Nearly everyone knows about that game..even my mom lol she used to laugh at the Mr T one.

Even my nephew who is huge into gaming like me barely knows anything about XIV, but he is interested in it. Trust me, they would reach a LOT more people if they advertised with the TV and ads elsewhere besides word of mouth. I can't picture someone saying "TV ads!? That would only make the situation worse! I don't want TV ads, then less people might know about it!" Just does not make sense to me.

Also yes Arcell, I imagine they have this planned for closer to its release, probably starting in the fall SE though...has been kind of strange with advertising since FF7. FF7 was, imo the last game they advertised properly. Now I just feel like I don't care anymore...if they want to keep making the same mistakes of not advertising that is fine, I'll still play the game, etc lol.

I think they are just waiting until they have a lot of information available, right now the new site is just a teaser I expect it will pick up quite a bit after gamescon.

[Holy_Dragoon]

While word of mouth is not horrible...having TV advertisements, billboards, internet ads all helps. I don't know who DayZ mod is also...and I spend quite a lot of time on the computer...well not as much as I used to but still lol. That is the first time I have heard of it.

I see your point...but every little bit helps. Again, its not my company, its theirs...I personally don't care what they do but if I was trying to advertise something I would try to appeal to as many people as possible. Remember the wow commercials? Nearly everyone knows about that game..even my mom lol she used to laugh at the Mr T one.

Even my nephew who is huge into gaming like me barely knows anything about XIV, but he is interested in it. Trust me, they would reach a LOT more people if they advertised with the TV and ads elsewhere besides word of mouth. I can't picture someone saying "TV ads!? That would only make the situation worse! I don't want TV ads, then less people might know about it!" Just does not make sense to me.

Also yes Arcell, I imagine they have this planned for closer to its release, probably starting in the fall SE though...has been kind of strange with advertising since FF7. FF7 was, imo the last game they advertised properly. Now I just feel like I don't care anymore...if they want to keep making the same mistakes of not advertising that is fine, I'll still play the game, etc lol.

I completely agree. FFX|V media broadcast in a TV commercial format would help exposure, I just never discredit the power of word of mouth. SE needs a strong balanced marketing campaign to pull this off. I hope they do.