Source:
https://forum.square-enix.com/ffxiv/threads/456921
The devs do not care how popular hrothgals are going to be. If popularity were the only factor they wouldn't have added Hrothgar in the first place. Beast-like and other "not pretty" races are almost always less popular, but they are still a wise business decision because they bring in players who would otherwise not play the game at all.
To put it another way, in World of Warcraft the most popular races
by far are Humans, Blood Elves, and Night Elves (the "pretty" races) and it's not even close.
However, the game also gives players the choice of being werewolves, minotaurs, zombies, foxes, goblins, trolls and other "ugly" races. If all those other races were deleted tomorrow but everyone was given a free character change to a Human, Blood Elf, or Night Elf, how many do you think would take it? Some probably would, but I'd wager many would just quit the game. I certainly would have back when I was playing, and that's the money you're leaving on the table by only focusing on conventionally attractive popular races.
Yoship understands this, which is why he said:
Source:
https://forum.square-enix.com/ffxiv/threads/389675
Female Hrothgar are not going to be another Miqo'te/Au Ra. I'm going to keep reposting this until it sinks into people's skull.