The Trouble Im seeing wiht your position, if I understood it, is the issue with hype and why its not even 'side content'.
In regards to hype:
Best of my knowledge, they never promised you or anyone anything in regards to the job, or even future jobs. People assumed "FFXI had BLU, therefor FFXIV will do the exact same thing" and got hyped up about that. That is people problems, something that comes up frequently within these forums or on Reddit. People run wild with what they think should be, rather then what the Devs give us, and then get angry because it doesnt live up to their standards. And I get that "Well they did it in FFXI", but that usually is an oversimplified answer that almost never takes into account how that game worked. More broadly, how BLU was as a class has been pretty amorphous, where it changes from game to game in the FF series. It's biggest core aspect was learning non conventional spells, I suppose. If measured by that metric, then it has accomplished that aspect.
But the devs, best of my knowledge, never said "Yes, were gonna give you a brand new classes you can use in the fullest aspect like any other, no catches." So the issue with Hype is more a player base expectation than a dev one typically. While we can argue how well devs communicate their message to us at times, it should be well understood that the player base needs to own up to its own misconceptions. Half the outrage at Devs comes from players expecting something the devs never promised.
Side Content:
This is completely subjective of what makes side content. You defined it as something that intertwines and feeds into the main content, but that is a standard you are arbitrarily creating. If it doesnt contribute in a way you say, it isnt 'side content'. Consider even how you define it too. What does "Contribute to the overall content" mean? What is the 'overall content', because at face value that would imply anything happening in the game that you can do.
There are plenty of people who see it as side content and define it as "Content you do on the side of the main content" or simply "Non MSQ or current Raid Content". Side content may or may not contribute to the main content. Housing is side content - nothing about it contributes to MSQ or gearing the current tier. PVP is side content and only rewards Allegory if youre lvl capped, so that's how it relates to main content. Gold Saucer is side content as a whole. Hildebrand Quests are side content. Holiday events, Special cross overs, and the like are side content. There are many kinds of side content that have many kinds of pay off, some more and some less connected to pushing the MSQ/current tier. There's so much in the game that if left defined by your definition wouldnt be side content but just mini games and 'doesnt count'. But a lot of other people beg to differ.
Even then, what you are suggesting doesnt seem to make to much sense. Take your position and consider crafting - Depending on how I deal with that, that is or isnt side content purely by the actions I take and not by the design of it in game. If I do nothing but craft and do it specifically to make gil so I can buy glamour and do zero to interact or progress the current tier or main content, it is not 'side content' but a mini game simply because I am not doing something that intertwines with the main aspect of the game?
The broadest definition that makes most sense at the end of the day is side content is things you do that isnt directly MSQ related.
More importantly: Why does it matter how you define it? The point of games, broadly, is fun and entertainment. The question shouldnt be "What kind of content is this", but rather "Is this fun? Am I enjoying myself? Is this worth my time?" And this is something that people have to ask and answer for themselves. There are literally people who dont see the MSQ as fun or enjoyable, but love the raid scene, or doing pvp, or just want to have a pretty house and cool glamours. They dont give 2 damns about the MSQ, but they get satisfaction from other aspects of the game that they feel is worthwhile. And that is fine. It isnt important what you call it, just that its something you can do in the game. And that comes with ups and downs.
Beyond that, what they will add with BLU is probably more of the same, much like with most content. Refining it, adding more skills, possibly adding a gauge in eventually for more variabled play, new challanges. This all seems likely. But making it on the same level as MNK or WAR, being able to do current savage content with it without rebuilding the class and adding in limitations or restrictions isnt likely to happen. Not without rebuilding the class.



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