So, Mog station here we are

[Valkyrie_Lenneth]

If it's literally nothing, I wouldn't even be able to form an opinion on it because it wouldn't exist. Your downplaying this to an absurd degree with your mundane intelligence.

Nice try lol. People form opinions on nothing all the time. It's how we know nothing is a thing that does exist. (because if you couldn't quantify something as nothing, it wouldn't exist).

You are upset because they used the word Mundane. Meaning every day.


I am very Mundane. I wear the same clothes every week, go to work at the same time, go home at the same time, eat the same dinner every day.


I'm the very definition of Mundane. So again, nice try.

My intelligence though, not so much, considering you seem to be the one struggling with definitions.


Maybe see it for what it means and not what you think it means, and you won't be insulted every time someone uses a word you don't fully understand.

[Edax]

Nice try lol. People form opinions on nothing all the time. It's how we know nothing is a thing that does exist. (because if you couldn't quantify something as nothing, it wouldn't exist).

You are upset because they used the word Mundane. Meaning every day.


I am very Mundane. I wear the same clothes every week, go to work at the same time, go home at the same time, eat the same dinner every day.


I'm the very definition of Mundane. So again, nice try.

My intelligence though, not so much, considering you seem to be the one struggling with definitions.


Maybe see it for what it means and not what you think it means, and you won't be insulted every time someone uses a word you don't fully understand.

You literally can't have an opinion on nought. "Nothing" is quantified through objectivity.

Really, you seem to have quite the opinion on nothing at the moment.

Good luck in your future ventures finding new nothings to be offended by!

Even though I broke it down with references about marketing tactics, this somehow got downplayed into nothing. Instead of dismissing what people say as nothing, you can choose to learn from it.

"Insult Their Looks
People really want to buy your weight loss product when you try to shame them into losing weight. Even better, they ALWAYS go for that beauty product you’re trying to sell when your ad makes them feel helplessly ugly. Again, I’m not saying it doesn’t work. I’m not saying making an individual feel ashamed about the way they look will never cause them to buy your product. I’m saying that if a competitor ever comes along who gives them hope, rather than tears them down… goodbye customers.

Rather, as a marketer give your customers hope. You are selling them a product or service that they genuinely need (this doesn’t just go for image-related products, this principle applies to all products!). Instead of making them feel terrible for not having it and shaming them into buying, provide them hope so they can’t wait to buy it (or so that they have a positive emotional experience toward you brand)!

I actually found it difficult to find a good example ad for this one. I realize there are lots of things at play here in terms of sensitive material and content so hopefully we can take the principle and begin to give our customers hope from here on out (even if I don’t have a great video to show you). The closest I could find was the Dove “You Are More Beautiful Than You Think” video. Admittedly, there were concerns people had about this video, but I think the general principle of attempting to encourage customers rather than bring them down was there… even if the final product could have been packaged differently.

Insult Their Loves
When you advertise, make sure to make fun of things that are precious to your target audience. People LOVE buying things from companies that have offended them. What this does is to have the welcome effect of putting your audience on the defensive before you have even told them why they should buy your product. It’s always easier to sell to someone who resents you for making fun of their work, life, gender, hobby, religion, political views, or whatever else people hold near and dear.

I jest, I jest.

Rather than take a cheap shot at things your audience may enjoy, take the chance to affirm them in their choices and demonstrate how your business model supports those choices/loves. The following videos exemplify this. They take everything near and dear to their target audience, and affirm them (and they do it without ripping on someone else! No cheap shots at the “other guy”!). I mean, I’m not a farmer, and I wanted to buy a Dodge after watching that commercial! I also wanted to go hug a farmer. Make your customer look good, and they will love you for it. Make them look bad, and they will resent you and wait eagerly for the chance to get even.
https://www.youtube.com/watch?v=AMpZ...ture=emb_title

Insult Their Lobo
Ok, so this is a stretch but I needed another L word here. As a marketer, a great way to get people to resent you is by insulting their intelligence, making them feel stupid. When you get a harsh, sarcastic tone in your ad voice, you are immediately asking for a defensive response in the customer. Communicating in an ad that the customer would be an idiot not to buy your product or hire your service tells the customer one thing, and one thing alone. They are already an idiot. They’ve never bought your product or hired your service before and therefore, (so your ad tells them), they already deserve to be removed from the earth by natural selection.

Congratulations, you just made your job more difficult because now you not only have to convince them that they will be better served by buying what you are selling, but you also have to now overcome their natural defense mechanism that wants to argue for the current strategy they chose which did not involve your product.

Rather, appeal to them as an intelligent, rational human being. I think this is brought out well in the old “I’m a Mac, I’m a PC” ads by Apple. Think about what’s going on here. Apple is treating you, the viewer, like you are “in” on the joke against PC. Basically, the entire series said: “You the customer are smart enough to go with the right solution here.” Package that in a fun box and you have a very successful ad campaign. Regardless of whether or not you like Apple or not, you probably know an Apple user well and truth be told, that Apple user thinks they’re smarter than a PC user. Don’t blame us, we were taught to be that way by Apple’s brilliant marketing.

Insult The Little Guy
There are ways to communicate about your competitors and industry partners in ways that are insulting and bullyish, and there are ways to do it well. One problem with this, as a sidenote, is that you could be giving your competition free advertising! I spoke to this in a previous post: Stop Marketing for Your Competition! – A Bing Case Study. The other problem with this, however, is that you will just look like a bully. You will look like the big guy with all the power, that no one looks like. Whatever the business size, we need to be careful to not portray our competition (or our customers or anyone else) as the little person who needs to be rescued from the evil regime. Guard your marketing so you always appear like “one of us” rather than like “one of them.”

I still think no ad does this better than Apple’s good ole 1984. It’s still awesome in it’s underdog taking on “the man” main power. People love being part of a revolution for a good cause, help them see the revolution in your product or service!" - https://zatomarketing.com/blog/stop-...our-customers/

[Valkyrie_Lenneth]

You literally can't have an opinion on nought. "Nothing" is quantified through objectivity.

Really, you seem to have quite the opinion on nothing at the moment.

Good luck in your future ventures finding new nothings to be offended by!

[Xatsh]

How many adds in real life go something like "sick of being left behind", "sick of your deadend job", "Tired of looking plain", "sick of being unproductive at the office", "tired of sucking at golf", "tired of not cleaning your cloths well", "tired of driving your piece of crap car", ect basically calling your current methods/possessions inferior then switch their message to buy our magnificent new product that solves all those issues.

It is marketing 101. Define a problem => Sell product to fix problem. Honestly if this mundane to marvelous line actually offended anyone... that person or group needs to toughen up some or they are screwed in the real world.

[Tsumdere]

y are u so mad about an ad about a fairy dress

[Eldevern]

y are u so mad about an ad about a fairy dress

virtual dress

[Avidria]

I didn't even realize that the person arguing about the ad isn't even the person who originally posted it. I really hate these forums on mobile, even with desktop mode ://

Anyway ok so their ad is mediocre and their word choice was poor. So what? Are you agreeing with the other person that it's designed to downplay and bash their own products to sell more mog station outfits? Or are we all just arguing semantics on the forums again because that's just the thing people do here?

Seems like it'd be counterproductive to bash your own product to sell uh... your own product, but whatever I guess.

[Neoom]

People really do be getting upset and offended over an add to sell a virtual fairy attire? that you don't have to buy? that is optional and won't make you better than others? People need to go out and get some fresh air, this quarantine is really getting to your heads.
Also like people have said over and over again, it's a selling tactic to say your clothes/makeup/car/whatever is boring/''bad''/not interesting to sell you stuff. It's a way to get you go ''Oh, well maybe if I had this sparkly long dress I would stand out and be fabulous''. It really isn't that deep bro, it really isn't. Don't like fairy dress, save money and go buy some relaxers

[Edax]

People really do be getting upset and offended over an add to sell a virtual fairy attire? that you don't have to buy? that is optional and won't make you better than others? People need to go out and get some fresh air, this quarantine is really getting to your heads.
Also like people have said over and over again, it's a selling tactic to say your clothes/makeup/car/whatever is boring/''bad''/not interesting to sell you stuff. It's a way to get you go ''Oh, well maybe if I had this sparkly long dress I would stand out and be fabulous''. It really isn't that deep bro, it really isn't. Don't like fairy dress, save money and go buy some relaxers

Yes and people get upset about FFXIV, a virtual game that they don't have to play, an optional game that doesn't make them better then any other. And they come to a place known as a "forum", a place, meeting, or medium where ideas and views on a particular issue can be exchanged. This has been happening before the quarantine.

[Arngrim_Greyashe]

Yes and people get upset about FFXIV, a virtual game that they don't have to play, an optional game that doesn't make them better then any other. And they come to a place known as a "forum", a place, meeting, or medium where ideas and views on a particular issue can be exchanged. This has been happening before the quarantine.

You really need to stop crying over nothing. Maybe reflect on yourself and why you're so upset over an ad and its wording. It's an ad. It amounts to nothing in the grand scheme of things.