Mmmm, it's not that gamers are getting older, it's that whereas earlier the "parental" generation was saying "you'll rot your brain go outside" now there's a lot more parents playing, which means also allowing their children to play, and as more MMOs move into the mainstream, more people of all ages are finding them that might once have only thought about movies and TV. I think the core age group has gone up maybe from the teens/20s to like... 20s-40s, but that's not "old". But also, "older" doesn't mean "more mature."
Overall... I have a lot of different small thoughts about it, but I wouldn't say any lean towards wholly good or wholly bad. Part of me does miss the days of super niche games, exploring to find random achievement spots or treasure chests or raids the whole server works together to open or... you get the point. But on the other hand, I remember playing vanilla WoW when patches were unheard of and you got new content maybe once a year [don't quote me, it's been a looooooong time and I've played a lot of MMOs since then]. Small improvements occasionally, but nothing massive. I like having new content every few weeks even if it bothers people that it's not "brand new" or "innovative". And a lot of that comes because of the "commercialization" of games.
I don't have a ton of time to play anymore, and I appreciate the game being easier to access. I like knowing that I can get things I want; they're not the Ashes of Al'ar again. Even back when I played LotRO or SWtOR, content wasn't nearly as accessible. Now, there are a lot of QoL features from those games I wish we could get here and I loved them and their stories and still do (for the most part *eyes KotFE*). And if "commercialization" is the price I have to pay for all of this (you can't constantly churn stuff out without revenue, after all), I think it's a small one.
Fair disclosure: I also used to spend hours upon hours running around as a miniscule speck on my blood elf warlock after having both a noggenfogger elixir and one of those candy pumpkins that shrinks you so... I've always enjoyed silly things, so take what I say with a grain of salt.
In the end, "frivolous" stuff has never really bothered me, but while I've RP'd many times in my many MMOs, I've never desired to "completely immerse myself" in an MMO (other than ESO, but that's because I'm used to my Elder Scrolls games being single-player) so... I don't have an issue separating the seriousness of the story from the silliness of the social aspect. But I also recognise that it's a personal PoV. I don't feel like FFXIV has gotten any more frivolous than it was 4 years ago, but I also recognise that its frivolity may not be for everyone.


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