Quote Originally Posted by Betelgeuzah View Post
Too much to ask from what perspective?

Free service is no longer sustainable. What they're doing here is breaking even for keeping the service up.
That's not the point.

The point from the original thread is about the way in which total revenue can possibly be increased through a price reduction since more people will have crossed the threshold to wanting to pay.

I still think the equilibrium point for optimal revenue is still a little lower than $9.99, but hey.