Thanks SE for worrying for us Brazilians and Russians

[Baalfrog]

The price on Steam will be adjusted again so this is just a way to apologize and give everyone time to prepare. I wasn't angry at the price change, just the lack of communication so I'm happy with this. Good job everyone who stood together

It's just damage control to get the people who are complaining and spamming the steam reviews with negative reviews soothed, but the damage is already done I guess... But throwing a fit when you lose your special priviledge and are treated the same as customers on other platforms inside your region and everyone else outside, marvelous...

[Tetsujin]

Not from either country but that was surprisingly nice.

[eschaton]

It will go through. Still - now it is done in the right way; people will get time to prepare, even stock up. And an apology that comes with game-time.

Well done. What else to say? Pretty good people!

[Madepossible]

Square Enix and in particular FFXIV is a company that truly cares about their subscribers, the community is by far the best out there. Im not in either countries either, but this does put a smile upon my face to see how much they care about their playerbase. No other mmo can compete with Square Enix. <3

[Quoyan]

I'm glad everything was resolved well. SE really does listen to their subscribers a lot more than folks sometimes give them credit for ^^

It's just damage control to get the people who are complaining and spamming the steam reviews with negative reviews soothed, but the damage is already done I guess... But throwing a fit when you lose your special priviledge and are treated the same as customers on other platforms inside your region and everyone else outside, marvelous...

While it's true that the "increase" is really more like "they realised something wasn't quite right with BR/RU Steam pricing and fixed it", the issue was the fact that they did so unannounced.

I don't know exactly what the price difference between the "true" fee and the "steam" fee are, and I totally agree that SE are within their rights to change prices (particularly in the case of prices that are too low through error) it was seriously bad customer service to just... do it without any warning or notice. They could have, and should have, made an official announcement before fixing the price.

Some people have to budget a lot to play this game, and an unannounced price hike can screw up someone's entire monthly budget.

[Serilda]

Well done to the BR/RU players who organised the campaign, you did a very good job of making a mostly peaceful protest which spread awareness very effectively. Especially well done to those who don't usually post much due to the language barrier; it must be hard. I can imagine what a big shock it was to suddenly get the silent price hike, and even though it seems that the gap had to be closed for other reasons you deserved to get proper warning and the chance to prepare.

[Lyrai_Celestine]

It truly is heartening to see this sort of action. I'm not from the two countries, but a big thumbs up for executing a very effective solution to the price problem. Truly it is worth of respect; we'll just have to see how the world reacts to it and see if we can take this action as exemplary.

[Baalfrog]

Well done to the BR/RU players who organised the campaign, you did a very good job of making a mostly peaceful protest which spread awareness very effectively. Especially well done to those who don't usually post much due to the language barrier; it must be hard. I can imagine what a big shock it was to suddenly get the silent price hike, and even though it seems that the gap had to be closed for other reasons you deserved to get proper warning and the chance to prepare.

You might want to look at Stormblood and FF14 steam pages, the reviews there are "mostly negative" now and there are many many many reviews that state the prices tripled, with no mention of regions or anything, giving the picture that all prices are up, and that does damage the game's image a lot.

[Nezia]

What about the BR/RU people who don't play on steam who still keep on paying the "increased" sub fee, that everyone else in the world does. What a victory indeed...

These people agreed from the beginning to pay this price, believe it or not, but most people did not even know that others were paying more or less than they were and why should they, they don't have to. Sure, it sucks for them that SE did not let mogstation buyers pay their subs with steam price once they started regional pricing through steam but it is not like they were actually losing anything, nobody started playing the game imagining things like "Oh man, I can not wait until they drop the subs price." and then got their expectations crushed, since they did not expect this to begin with, it's like when you buy a product and then some time later that product is on sale, at most it will create a sensation of "oh man, I should have waited to buy this thing." but you don't actually get upset on it nor do you get upset on people buying things cheaper than you did, not surprisingly this kind of behavior happens a lot here.

Also, it's not like everyone else was paying more so that we could pay less, there is a post from blizzard from 1 or 2 years ago where they talk about how much each player costs them, and it was something around 1,50 USD, so yeah, you can rest assured that no one was taking pennies from anyone's pockets for paying less.

[Serilda]

You might want to look at Stormblood and FF14 steam pages, the reviews there are "mostly negative" now and there are many many many reviews that state the prices tripled, with no mention of regions or anything, giving the picture that all prices are up, and that does damage the game's image a lot.

Well that's what happened. People from the US almost never go out of their way to mention regions, so why would a person playing from Russia, suddenly faced with a massive price hike, go to the trouble of researching the mostly-hidden pricing all over the world before posting a negative review? Hopefully S-E has learnt a bit about customer care here - and it sounds that way from the official response. It was still a much more measured official complaint than the drama we get over other topics here, and significantly more justified. It turned the game into a real luxury for a lot of players and they deserved to at least be told what was happening.