Quote Originally Posted by Aramina View Post
The same reason all end game content in 2.x was in Mor Dhona... or did you not notice that?
It's not the same situation at all. All major ARR cities have reasons to visit them daily like GCs. And they are always populated because they are starting cities. Ishgard has neither of these, aside from levequest counter which is near aetherite. And there's no reason to go to marketboard section there. I don't even take weekly B mark bills in the inn because they take hours to find in enormous new areas.