Quote Originally Posted by Kosmos992k View Post
How is it unfair?
You're not arguing for fairness, you're arguing against fairness. Fairness would be telling new player that they can achieve the same rewards a veteran of 4 years has, by playing for 4 years. It's patently unfair to hand out those loyalty rewards like candy because people don't want to wait or prove their loyalty via a long subscription.

As for this idea about catching up, new players can achieve the current rewards by subbing long enough to earn them. By then, loyal customers will have other, newer rewards that players more recent to the game will in turn earn when they've subscribed as long. Framing this as something to catch up on completely misses the point of loyalty rewards.
...........
The reason it's unfair is if they keep giving new and special rewards throughout the whole lifespan of the game, eventually it will deter new players because you simply cannot subscribe for a decade for rewards when the game is already a decade in and might only live 5 more years.

This is why changing to an existing token like chocobo feathers would be great, if you have no friends but a long sub, you get gold chocobo feathers and can get twintania and cash shop dyes, win/win