SE is making the same mistakes that every other MMO developer have made...

They spend by far the most development time on content that players spend the least time on.

That's always how it has been. More players are leveling several times in FFXIV than most other MMOs, but still... They spend lots of time making big areas that has nothing special in them, and they are only really used to it's fullest when you are leveling, and even then, only when you're doing side quests.

Most of those areas should have been focused on endgame content, which could be pretty cool.

Then you have dungeons... 8 new dungeons, but only 2 that you really do once you're 60. Dungeons take time to make, so why not give us 3-4 dungeons in Expert roulette, and take the development time for the remaining 4-5 dungeons, and develop some mid-core content at 60.

There are ways to make the leveling from 50-60 pretty interesting, while making most of the new content for endgame, instead of spending most time on content before endgame.