£130 =/= $130

[Sebazy]

Nope. There's no misunderstanding here.
When I read this topic... to me, the use of USD is so much instead of being the reference, it is being the main agenda.

What I am saying, is just that instead of using USD as the main argument, wouldn't using € be more advisable to make a compelling argument as it is about € vs £.

If we were to talk about $ vs £, sadly i think it reflects to the whole gaming industry

As you say, the people moaning about USD, AUD and GBP price differences aren't going to get anywhere, there's no comeback against that outside of SE miraculously having a change of heart as it's just not something that's regulated.

However, the MGS V comparison isn't as relevant as you think as there is a key difference you are missing:

If I don't like the fact that I'm having to pay £99.99 to pre order MGS V from Game or whomever in the UK, the EU single market means that I would have been well within my rights to have just preordered it from Amazon.fr instead and thus would have paid €99.99 aka 35% or so less.

SE's store doesn't allow this, instead choosing to enforce that price hike on me whether I like it or not with no option or alternative available despite the fact that other people within the EU are buying from exactly the same store and depot at a significantly cheaper rate.

This is price discrimination and unfortunately for SE, it is explicitly outlawed within EU consumer protection law. The tricky part is figuring out if these games actually fall into a category covered by this law. Evidently there isn't a case history to go by yet, so the best we can do is raise our concerns with the relevant authorities and hope for the best. Needless to say, if the ECC picks up on this, you can expect to see this practice stopping rather sharpish.

[KirakunAUS]

As you say, the people moaning about USD, AUD and GBP price differences aren't going to get anywhere, there's no comeback against that outside of SE miraculously having a change of heart as it's just not something that's regulated.

However, the MGS V comparison isn't as relevant as you think as there is a key difference you are missing:

If I don't like the fact that I'm having to pay £99.99 to pre order MGS V from Game or whomever in the UK, the EU single market means that I would have been well within my rights to have just preordered it from Amazon.fr instead and thus would have paid €99.99 aka 35% or so less.

Again I was merely pointed out that these companies not just SE are selling stuff $ to £

SE's store doesn't allow this, instead choosing to enforce that price hike on me whether I like it or not with no option or alternative available despite the fact that other people within the EU are buying from exactly the same store and depot at a significantly cheaper rate.

Yea which disgusts us all.

It would be interesting to see how they control the market later when other retailers accepts pre-orders too as we were all informed that limited no. quantities will be distributed via retailers