So.. if it's not exclusive to the SE Store, then why are Amazon, Newegg, Gamestop, Walmart, and the various other retailers having no information regarding the CE pre-orders? I'm going to be totally annoyed (just like I was with the way Fanfest tickets were handled) if I lose out because SE's playing cards too close to their chest.

I'd rather order locally.
I'd rather pay up front so it's done with and I don't have to worry about it.
I'd rather not have to pay for shipping.
I'd rather be able to pick it up in person day of.

The lack of information on anywhere BUT the SE store is astounding. If you're going to play the "Limited Quantity" card, then I want to know where, when, and preferably some way that doesn't make me have to miss out because pre-orders start while I'm at work.