The pull factor of Pay to Play

[Sax]

I'm sure this has been mentioned by someone else, but I'll say it again because it's what I find wrong about both a subscription and a cash shop.

You pay your monthly subscription with the expectation that it will be used (in part) to create more content - be that raids, housing, side quests, cosmetics (something for every kind of player - and we all dabble in parts of it). In the same way, F2P games do this using the revenue generated from their cash shops. Here though, we are paying our monthly fees to ensure the continual development of content (for everyone), but some of this content is being placed into the cash shop with SE essentially double dipping.

You're paying SE to create items, so that you can have the opportunity to pay even more money to acquire it in the game. Regardless of whether you think dyes or mounts or wedding stuff are fluff and you're not interested in them, you don't need half a brain to see that this is not right. Wouldn't you prefer that your monthly fee be put towards better, less buggy content, rather than on developing 'stuff' for the cash shop?