yeah. but there in lies the big problem... the Crysta system is set up to be a sort of one-to-one system... $1.00 USD = 100 Crysta (each crysta is worth 1 US penny).
http://www.square-enix.com/na/account/crysta/
(odd how their about page for Crysta still shows XIV as "Coming Soon"... man, they need to get their act together)
This system blows that up. It's not even a consistent markup, runs anywhere between a 9-17% markup depending on how much you buy at once. They simply need to come up with a more reliable way for people to pay exactly what they need to pay to play. It's been borked ever since they dropped the CC processing agreements they had back when we used POL. Yeah, POL was a nightmare, but the CC processor simply accepted so many more users.
It's not as much a bait & switch as it was with C&B where we were promised no additional fee for using the service and then everyone got hit with various transaction fees and stuff, but it is still an unwanted increase in cost. The question is whether people who can't avoid such increases value the game enough to pay the increase or cancel their subscriptions over it. We saw the Click 'n Cry debacle run a LOT of people off when it hit the fan back around 2011. Hope we aren't about to see history repeat itself....