Well of course they are.
For example Sony's collaboration with other companies to create the blu-ray drive that pretty much /sold/ the PS3 originally in some cases, is now making money off of Microsoft who're adopting a blu-ray drive for their console.
It's a common trend, companies end up having to simply share components/software/licences and eat the cost, especially if there is no alternative.
However in the case of DirectX11 the """cost""" can be avoided through OpenGL.
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