Absence of end-game content : the downfall of every MMO.

[Rumpelstiltzkin]

This is basically every MMO since WoW lol. I just hope developers in general are starting to realize that what they have is a bad model to begin with. Games should be about the journey, not about endgame only. It should have horizontal progression as well as vertical to avoid the whole "play for a couple of weeks and then wait for the next patch". Not to mention there should be a whole world out there to explore, where there are dangers, there is a purpose to exploring because you never know what you might or might not find out there and it should take time because it is so huge and there is so much to see. As well as having ways to give more power to players in making content for ourselves because there is no way developers can keep up with the pace otherwise. EQN/Titan I am rooting for you!

[Maqaqa]

Not to mention there should be a whole world out there to explore, where there are dangers, there is a purpose to exploring because you never know what you might or might not find out there and it should take time because it is so huge and there is so much to see.

THIS!!!
Its not just about the endgame. I wouldnt mind to wait for patches if Eorzea kept me busy.