
Originally Posted by
Rhianu
More people wouldn't necessarily equal greater profits if they were charging half the price. It would depend on how many people were playing, and whether the tipping point of subscription numbers was reached. Suppose for example that if SE charges full price for the monthly fee, that 100K people play the game, but if SE charges half-price, that's enough incentive to attract an additional 20K subscribers. But is SE really making more money under that circumstance? Let's look at the math:
$15.00 * 100,000 = $1,500,000
$7.50 * 120,000 = $900,000
$7.50 * 200,000 = $1,500,000
In order to get the same amount of money at half the price, SE would need to attract DOUBLE the number of subscribers just to reach the same level of profit that they would make at full price, and that's just to break even. If the half-price fee were to surpass the profits that would be earned by the full price fee, the number of subscribers would have to EXCEED the entire original amount of people who were willing to pay full price. And is a difference of $7.50 enough to achieve that big of a difference in numbers? I don't think so.
If someone is willing to pay $7.50 to play FFXIV, they'd be willing to pay the full $15. The people who don't want to pay $15 wouldn't want to pay $7.50, either, so they're lost either way.